sets the standard
Rangers Kemar Roofe''s 49.9m strike last week marks the cornerstone of UEFA''s new campaign celebrating the unpredictable, unpredictable excitement that can only come from the UEFA Europa League'.
The striker's long-range goal in the Glasgow giants' 2-0 win over Standard Liège' was described by manager Steven Gerrard as "genius" and "probably the best goal I've ever seen live".
There's also a new promotional campaign showcasing inspiring success stories throughout the competition. Nothing Is Written'in It was the perfect accompaniment to its launch.
The Rangers will host Polish team Lech Poznań in Glasgow tonight, and another victory will set a strong footing in Group D, as they aim to reach the qualifying stage in back-to-back seasons and contribute to their famous European football pedigree.
Nothing It is not written, it is a celebration of the unpredictability of the UEFA Europa League and will bring to life the attitudes and aspirations of an eclectic mix of clubs from AEK Athens to Zorya Luhansk. The campaign will continue throughout the season and will be activated across UEFA channels and platforms.
The campaign will tell the unwritten stories of players, fans and clubs in Europe in the UEFA Europa League this season.
It was therefore fitting that Granada' made their debut in the Netherlands with an impressive 2-1' win against PSV Eindhoven' in the Netherlands last week, and continued their meteoric rise under the supervision of the 39-year-old pilot, Spain''s youngest senior flight manager. Diego Martinez.
The Spanish side mixed all odds in their first season in Liga #39 last season, beating Barcelona #39 and finishing the league in one stage and finishing in one of the award-winning places in Europe. Granada has captured the imagination of Spanish football and Martínez's team will venture Europe' to write a new chapter in their success story in the UEFA Europa League'.
“I don't think even the most optimistic Granada fan can imagine that,” Martínez explained. "After 90 years of the club's history, it's great to experience it, but above all it's for the Granada fans. They've been through a lot, they've had a lot of heartache and I remember, at the press conference for the match against Malmö, I was asked a question and asked the truth of everything and the reality of this club. 15 years ago we were in the third league of Spain.
"As professionals, isn't that what we all want? Competing in Europe. Well, I don't think I can imagine that, no. That's the best sign of growth: it could be a team like ours, a humble club like ours, competing in the Europa League."
Despite being the league's youngest manager, Martínez has been coaching for almost 20 years after finishing his professional career at the age of 19. As an assistant to Unai Emery in Sevilla, he will continue his experience resulting in a final victory against Benfica on penalties against Benfica in the 2014 UEFA Europa League. It is well placed for the challenges ahead.
“As assistant coach of Unai Emery, I had the experience of winning the Europa League on perhaps one of the most exciting and intense journeys a Europa League champion can have,” he recalled.
"We weren't favourites. We played 17 games. At that time, I think we were the first team to win it by qualifying. And that final was like the Europa League to get things done. We won a penalty against a really strong team at Benfica. I remember feeling tremendous happiness, because it was a team that came from nowhere to beat their opponents."